Epson named as World’s Number One Projector Brand for 17 Consecutive Years
3 min readWe have come to know that Epson, one the world’s largest manufacturers of computer printers, and information and imaging related equipment, has been named as number one projector brand worldwide for 17 consecutive years by Futuresource Consulting.
Futuresource Quarterly Market Insight Reports
According to Futuresource Consulting, which the data are collected from manufacturers each quarter and cross-checked with inputs from distribution channels and component suppliers. This methodology enables accurate projection of the Projector’s market and provides detailed brand, specifications and application shares in over 66 countries worldwide.
Epson Projector Market Share
The latest findings from Futuresource indicate that Epson has the largest market share for projectors 500-lumen and above worldwide, at 36.4% for 2017, which is an increase from 35.5% in 2016. Likewise for the home projectors segment, Epson has achieved the largest market share for projectors 500-lumen and above worldwide at 42.2% for 2017, an increase from 39.1% in 2016.
Epson’s worldwide market share for projectors have increased consistently over the last 17 years to maintain its continued dominance. Within Southeast Asia, Epson continues to maintain market leadership, with market share increasing to 36% in 2017 from 34% in 2016. Epson continues to dominate the Malaysian market as the number one brand, with 43% market share for 2017.
Epson’s Dominance
A key factor to Epson’s continued dominance is in its continuous innovation. New launches in Southeast Asia include the launch of its new retail, education and corporate projectors – the EB-S/X/W/U series, EB-900 series and EB-2000 series respectively, as well as the launch of its first 15,000 lumens high brightness laser projector, EB-L1755U. The launch of its home cinema projector, EB-TW5650contributed to its growth in the home projector segment.
At the heart of Epson’s projectors is its proprietary 3LCD technology, which enables Epson projectors to deliver the most vibrant and true-to-life images with up to 3 times higher colour brightness compared to 1-chip DLP projectors in the market. In contrast to 3-chip 3LCD projectors, 1-chip DLP projectors use a rotating colour wheel that spins at a rapid speed, only displaying colours sequentially, which can result in colour break-up or the “rainbow effect”.
Epson’s vertically-integrated business model means the company creates its own core technologies and manufactures and sells its finished products, maintaining control over the whole process and ensuring quality down to the smallest detail in the manufacturing of its projectors.
With its new spotlight projector for the retail and hospitality sector, Epson continues to innovate and push into new sectors. Epson continues to innovate in its projector offerings for its range of business, interactive and high brightness projectors, catering across segments from corporates to education and rentals and staging venues.