Sony RX100 VII Packs the Power of the A9 in Your Pocket

Just when everyone assumes that compact cameras won’t get any better, Sony pushes out the new RX100 VII utilizes technologies from the high coveted Sony Alpha 9. Powered by the developed 1.0-type stacked Exmor RS CMOS image sensor with the latest BIONZ X image processor, brings unprecedented autofocus and shooting speeds never before seen on the RX100 series. Its pocket-sized body makes this camera ideal for vloggers out there without having to carry multiple heavy gears to get quality footage.

Sony RX100 VII

Attached with the ZEISS Vario-Sonnar T* 24-200mm8 F2.8-4.5, the RX100 VII easily adds the versatility of shooting scenarios making sure you won’t miss capturing golden moments. The RX100 VII also boasts a 357 focal-plane phase-detection AF points! Talk about an overkill. Coupled with the world’s fastest acquisition AF time, the RX100 VII is surely an autofocus beast ensuring crispy images and videos at every click of the shutter.

Furthermore, Sony has incorporated advanced “Real-time Tracking” and “Real-time Eye AF” capabilities into the camera for both humans and animal. Yes, that’s right, animals. Say goodbye to blurring hyperactive puppies images. This basically allows the camera to focus on your subject while also showing you real-time results on the screen of the camera and you only need to focus on taking the picture.

Making a vlog using this beast is not a problem as the RX100 VII has 4K recording with 5-axis stabilization and an integrated microphone input for an external mic.

RX100 VII will only be available in Malaysia from the mid of September 2019. More information on Sony.com.my.